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This list covers ten of the very best business books. I’ve previously published lists dedicated to product management, digital marketing, leadership, and other well-defined topics within the business world. So for this list I’ve done something different. I’ve focused on books that cover foundational business concepts. Each of the books in this list tackles important issues that come up over and over again in business. So if you’re a founder, CEO, investor, or anyone else interested in understanding and resolving common business challenges – this is the reading list for you. CLICK HERE FOR THE FULL ARTICLE, BOOK LINKS, AND MORE: < target="_blank"> SUBSCRIBE TO THE PODCAST FOR THE AUDIO EDITION: < target="_blank"> AUDIOBOOKS ARE THE MOST CONVENIENT WAY TO READ Try Audible FREE For 30-Days → < target="_blank"> Here are the 10 best business books covered in the list. 1. THE LEAN STARTUP by Eric Ries Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 2. HACKING GROWTH by Sean Ellis & Morgan Brown Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 3. THE INNOVATOR’S DILEMMA by Clayton Christensen Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 4. START WITH WHY by Simon Sinek Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 5. CROSSING THE CHASM by Geoffrey A. Moore Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 6. THE 22 IMMUTABLE LAWS OF MARKETING by Al Ries & Jack Trout Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 7. BLUE OCEAN STRATEGY by W. Chan Kim & Renée Mauborgne Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 8. THE LANGUAGE OF TRUST by Michael Maslansky Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 9. FRICTION by Roger Dooley Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> 10. MEASURE WHAT MATTERS by John Doerr Book Summary Buy It On Amazon or Audible < target="_blank"> Buy It On Apple Books < target="_blank"> THE 10 BEST DIGITAL MARKETING BOOKS THE 10 BEST PRODUCT MANAGEMENT BOOKS THE 10 BEST STARTUP BOOKS THE 10 BEST LEADERSHIP BOOKS WANT THE BEST MARKETING STRATEGY FOR A NEW PRODUCT OR BUSINESS? ️ 33 PROVEN MARKETING CHANNELS ️ Follow Rick Kettner for episode updates, book recommendations, and more. ► ► ► ► CHAPTER MARKERS: 00:00 – Top 10 Best Business Books 01:08 – Book #1 – THE LEAN STARTUP by Eric Ries 02:02 – Book #2 – HACKING GROWTH by Sean Ellis & Morgan Brown 03:06 – Book #3 – THE INNOVATOR’S DILEMMA by Clayton Christensen 04:09 – Book #4 – START WITH WHY by Simon Sinek 05:33 – Book #5 – CROSSING THE CHASM by Geoffrey A. Moore 07:47 – Book #6 – THE 22 IMMUTABLE LAWS OF MARKETING by Al Reis & Jack Trout 09:30 – Book #7 – BLUE OCEAN STRATEGY by W. Chan Kim & Renée Mauborgne 10:53 – Book #8 – THE LANGUAGE OF TRUST by Michael Maslansky 12:22 – Book #9 – FRICTION by Roger Dooley 13:57 – Book #10 – MEASURE WHAT MATTERS by Clayton Christensen 15:14 – Conclusion and Final Thoughts Content by Rick Kettner Produced by Kyle Trienke

This list covers ten of the very best business books. I’ve previously published lists dedicated to product management, digital marketing, leadership, and other well-defined topics within the business world. So for this list I’ve done something different. I’ve focused on books that cover foundational business concepts. Each of the books in this list tackles important issues that come up over and over again in business. So if you’re a founder, CEO, investor, or anyone else interested in understanding and resolving common business challenges – this is the reading list for you. AUDIOBOOKS ARE THE MOST CONVENIENT WAY TO READ Here are the 10 best business books covered in the list. 1. THE LEAN STARTUP by Eric Ries Book Summary 2. HACKING GROWTH by Sean Ellis & Morgan Brown Book Summary 3. THE INNOVATOR’S DILEMMA by Clayton Christensen Book Summary 4. START WITH WHY by Simon Sinek Book Summary 5. CROSSING THE CHASM by Geoffrey A. Moore Book Summary 6. THE 22 IMMUTABLE LAWS OF MARKETING by Al Ries & Jack Trout Book Summary 7. BLUE OCEAN STRATEGY by W. Chan Kim & Renée Mauborgne Book Summary 8. THE LANGUAGE OF TRUST by Michael Maslansky Book Summary 9. FRICTION by Roger Dooley Book Summary 10. MEASURE WHAT MATTERS by John Doerr Book Summary THE 10 BEST DIGITAL MARKETING BOOKS THE 10 BEST PRODUCT MANAGEMENT BOOKS THE 10 BEST STARTUP BOOKS THE 10 BEST LEADERSHIP BOOKS WANT THE BEST MARKETING STRATEGY FOR A NEW PRODUCT OR BUSINESS? ️ 33 PROVEN MARKETING CHANNELS ️ Follow Rick Kettner for episode updates, book recommendations, and more. ► ► ► ► CHAPTER MARKERS: 00:00 – Top 10 Best Business Books 01:08 – Book #1 – THE LEAN STARTUP by Eric Ries 02:02 – Book #2 – HACKING GROWTH by Sean Ellis & Morgan Brown 03:06 – Book #3 – THE INNOVATOR’S DILEMMA by Clayton Christensen 04:09 – Book #4 – START WITH WHY by Simon Sinek 05:33 – Book #5 – CROSSING THE CHASM by Geoffrey A. Moore 07:47 – Book #6 – THE 22 IMMUTABLE LAWS OF MARKETING by Al Reis & Jack Trout 09:30 – Book #7 – BLUE OCEAN STRATEGY by W. Chan Kim & Renée Mauborgne 10:53 – Book #8 – THE LANGUAGE OF TRUST by Michael Maslansky 12:22 – Book #9 – FRICTION by Roger Dooley 13:57 – Book #10 – MEASURE WHAT MATTERS by Clayton Christensen 15:14 – Conclusion and Final Thoughts Content by Rick Kettner Produced by Kyle Trienke

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